PR Meeting and Event Consultancy
- Managing Director
2004 - 2006Specialists in communication and event project management, based in Switzerland (near Lausanne) but operating all over Europe. Mainly healthcare clients.
Meeting, exhibition and symposia management, creation and/or production of communication tools, public and press relations actions, internal communication campaigns, and more...
Choice Event Management Switzerland
- Marketing and Communication Manager
2002 - 2004Event management agency (based in Switzerland).
Responsibilties included (new) client presentations, fine-tuning proposals, developping daily working tools in Excel/Word to facilitate the work of the meeting planners and increase the quality level, producing event related communication tools, provide on-site support.
Cordis Europe
- Senior Communication Manager Europe
1991 - 2002European headquarters (Belgium) of Cordis (Miami, USA), a leading manufacturer and marketer of medical devices for interventional and diagnostic cardiology, electrophysiology, radiology and neurology.
Responsibilities spanned all communication and event management disciplines. Managed the communication department consisting of a congress & event coordination cell, a creation & production cell, and an admin cell. Major achievements included the introduction of a more imaginative graphic approach (and applying this consistently throughout all
communication tools and events), dramatic improvement of the accessibility, consistency and overall usability of catalogues, professionalisation of congress participation.
OMC Europe
- Marketing Communications Manager
1979 - 1991European subsidiary (based in Belgium) of OMC, Outboard Marine Corporation (Waukegan, USA), formerly a leading manufacturer and marketer of goods and services for motorised pleasure boating (outboard and stern drive engines, powerboats, boating accessories, boat rental) and speedboat racing.
Managed two departments in parallel: the communication department and the racing department – total of 7 people.
Major achievements included extreme success in obtaining regular coverage of speedboat races in international daily press (by making information very accessible and understandable to nonspecialist press), aligning the brand positioning of previously diverging brands across European, increasing the accessibility and relevancy of technical information in end-user oriented documentation, maintaining a regular and popular flow of internal communication.
