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Trent WHITE

WARRENSBURG

En résumé

I am an Art Director and Designer with expertise in in web design and development, interactive and motion design, as well as traditional design, advertising and brand development. Developing and executing cross-channel campaigns and advancing the sophisticated brand of a national university with regards to external marketing has been my primary focus over the last eight years. In addition to leading the interactive and advertising efforts, I also teach upper-level design courses at the university.

Mes compétences :
Art
art direction
Branding
Branding & identity
color
Design
Design web
Interactive design
Motion
Motion Design
Typography
Web
Web Development

Entreprises

  • University of Central Missouri - Coordinator for Advertising and Design (Art Director)

    2009 - 2010 Art direct design staff in all marketing and recruitment advertisements as well as branding campaign pieces. Spearhead design and development of all interactive, web and online projects for internal marketing, external marketing and recruitment. Lead and inspire team of designers and freelance professionals. Prioritize and juggle multiple projects concurrently with tight and changing deadlines. Research design trends for interactive projects and implement new and emerging technologies to increase user engagement and experience. Consult in all campus-wide design related projects and campaigns to ensure sound design elements, principles and sensibilities are implemented.
  • University of Central Missouri - Adjunct Instructor of Design

    2005 - 2009 Taught upper-level design courses at NASAD accredited art school. Taught advanced techniques in grid development, color theory, typography, image manipulation, and page-layout. Mentored designers in concept development, creative and analytical thinking, proper file preparation, file-size optimization, communication skills, and project critiquing.
  • TWhite Design - Creative Director

    2005 - 2010 Created freelance design company specializing in logo/brand development, advertising, publication design, web design, and consulting. Actively sought new clients, pitched project ideas, monitored project budgets, presented work to client groups, maintained existing client base, managed all projects and accounts.
  • University of Central Missouri - Designer/Web Developer

    2003 - 2009 Designer/developed award-winning 10,000+ page, standards-compliant university website. Conceived and designed engaging Flash, interactive and motion pieces, college microsites, HTML newsletters and email templates; digital billboards and print projects including advertisements, publications and branding campaign elements. Developed look and feel of entire multi-channel marketing campaign. Mentored and inspired team of junior designers and freelance designers/developers. Engaged in all aspects of interactive/online design, traditional advertising and branding projects from concept to completion.
  • 305 Spin - Web/Print Designer

    2002 - 2003 Designed and developed websites, dynamic applications, shopping carts, Flash projects and print advertisements for clients including legendary blues record label Alligator Records. Collaborated with team members in satellite offices. Presented concepts to clients. Developed databases for dynamic websites and Ecommerce functionality. Designed and implemented HTML email ads, newsletters and templates.

Formations

  • University Of Central Missouri (Warrensburg)

    Warrensburg 1997 - 2002 Commercial Art

    Department of Art and Design

Réseau

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